Save My Writing: Working The Angles
Question
“I can usually start off fairly strong with a good headline, a premise and then I feel like it fizzles out. Then, somehow I find another way to come at the material and it seems to then work out. But, in the meantime, I have probably spent 2-5 days agonizing and losing sleep over what I want to write. How can I find the other “angle” more quickly?” – Michele

Answer
Michele,
This issue – ‘What’s this piece about?’ – is one of the biggest challenges for writers. Whether we’re writing fiction, blog posts, or e-books, we must understand the core of what we’re trying to express. Sometimes we know the angle before we begin; more often, we’re discovering the true nugget while writing.
Your challenge is to find effective and repeatable methods for ‘working it out’ and preferably, ones that take less time.
The time we need for ideas to develop gives us what I call ‘critical distance’. Whether it’s one day or five days, setting writing aside allows us to return to the material with fresh insights.
To shorten that necessary marinating time, try these methods:
Mindmapping
This is a great way to visually see the idea and its potential pathways. On a blank piece of paper, put the subject of your piece in the center, and draw a circle around it. In circles around the main idea, add your thoughts about the subject. Each thought has its own bubble, with additional bubbles coming off the smaller themes.

Add ideas as they surface. Mindmapping will show many possible angles for the story. Pay attention to your energy when you do this – which bubbles hold the most appealing ideas for you? Which ones seem like a tangent?
The circles that seem most dynamic will hold the true core of the article for you.
Visually mapping your article can help ‘see’ the picture of the concepts you’re trying to convey.
Speak Your Message
Imagine you’re at a podium in front of your audience, who is eagerly listening to you speak on this topic.
You’ve only got two minutes to share what you want to say.
If the thought of speaking in front of a crowd clams you up, imagine instead you’re sharing this with one person, someone who really needs to know what you’re expressing.
Use Your Headline
Your headline should be a pretty strong indicator of what the article is about. If you have the headline first, use that as your compass to keep guiding you back to your core message. I write my headline last. This helps me clarify what the article is really about and convey that in a way that’s enticing to the reader.
Accept Your Cycles
The time required for ideas to develop is a necessary part of the creative process. The more you write, the more quickly the clarity about the angle will come to you.
However long it takes, accept this marinating time rather than fight it.
Consider having several articles going at once, so you’re never sitting around in angst pants waiting for that elusive angle to appear.
Once you’re familiar with your writing cycles, you may be less anxious with this waiting part of the process.
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What resonates with you about this advice? What will you try this week to shorten your writing cycle? Hope this advice has helped!
Do you have a question for us? We can help with your writing efforts! Please ask your questions in the comments below, or email us here.
Images courtesy of David O’Neill and Alastair McDermott.
Cynthia Morris helps writers, artists and entrepreneurs make their brilliant ideas a shining reality. She writes articles, e-books, blogs and is finishing a historical novel set in Paris. Get your creative juju back with Cynthia’s creativity workshops, from her Juju Infusion videos and from her free newsletter, Impulses, all found at Original Impulse.


Good tips. Love the speaking at the podium idea.
Especially with my creative writing, I have exactly the same problem: I come up with a brilliant bit about what the piece should be “about” but then stumble trying to flesh out the character and story to explain this little gem. Mindmapping does help occassionally, but not always – at least not with plot and character.
This does work wonders for explanatory writing, though, especially the explaining it out loud suggestion. Usually bouncing the idea off of friends helps me hone what is working and what isn’t.
Eric,
Definitely, bouncing ideas has helped me with my fiction writing.
What I most wanted to convey in my answer was the normalcy of this problem. That it’s part of the process and not a lack of skill on the writer’s part.
Think less stumbling, more challenged, and perhaps it will be easier to work with.
Thank you Cynthia, for a great post. I’ve been having quite a slump lately. I have written so little in the past several weeks it’s not funny. I have just been keeping up with my daily vocab, sent som things for publication, completed my writing course, and read, read, read. I look for writing prompts in everything and have actually started several things from these … not I have to finish them. I’ve read some stuff about writing slumps and no one really agrees on what to do, but I’ve gotten some suggestions that I’ve been trying. I think what I need is something I won’t get until mid-August when the kids all go back to school. I just need some peace and quiet. This too shall come.
Cynthia, I wholeheartedly agree with the mind-mapping – not only is it fun to do, but it also, (as you said), gives us a better idea about what it is we’re trying to say.
What I like most about mind-mapping is how it leads me to even more ideas for articles, (or stories, or essays), that I wouldn’t have thought of otherwise. When that fortunate event happens I take those “extra” ideas and store them away for future work, (when I can force myself to not write about them right away – yes, I have a problem with focus). :)
Thanks so much for a great post!
Thanks for such a great article, Cynthia. As a copywriter, I frequently run into roadblocks, but use mind-mapping and story-boarding as a way to get through it. Sometimes I even think a little bit of struggle makes the final result better!
I wrote a small response to your post on my blog: http://www.gracemyerswrites.com/Blog.html Thanks for the inspiration!